A GIANT family-run baby goods store is set to open in Evesham.

After weeks of hard work, Jolly Tots will open at Briar Close Business Park this weekend.

Company director Lorretta Owen, from Worcester, is excited to swing open the doors.

She said: “We can't wait to open on Saturday (May 27).

“We are a proud independent baby store that has become well-established, having operated in Birmingham over the course of the last 30 years.

“At Jolly Tots, we pride ourselves on providing something for everyone's budget.

“Every baby is special.”

READ MORE: Family-run baby goods store to open at Evesham business park

Evesham Journal: The business was founded in Birmingham in the 1980sThe business was founded in Birmingham in the 1980s (Image: Lorretta Owen)

Jolly Tots first launched in Birmingham in the 1980s by Miss Owen’s parents.

They had both been made redundant, and with two small children, they decided to take the leap from selling used baby clothes at a car boot to opening a small store.

Since then, the business has enjoyed great success.

The shop will take over the unit former occupied by One on One Fitness.

The 5000sqm showroom will offer everything from designer brands to discount items.

Brands in stock include Joie, Nuna iCandy, Egg, Venicci, Cybex, Silvercross, Junior Jones, Doona, Cosatto, and Red Kite.

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Evesham Journal: The 5000sqm warehouse will stock a wide range of goodsThe 5000sqm warehouse will stock a wide range of goods (Image: Lorretta Owen)

The move to Evesham was first announced back in March, with a full refurbishment having taken place since.

Speaking at the time, Miss Owen said: “We have been looking for a second store near to home for a while and we felt that Evesham would be perfect as stores selling similar are nearly 20 miles away.

“We currently have lots of customers travelling from Evesham and Worcester to our Birmingham store, so the location is perfect.

“We have been looking for two years and jumped at the unit when it was advertised.”

Jolly Tots Evesham will open seven days a week, including bank holidays.

There is also an “abundance” of free parking and a range of offers, including a year-round savings club.

“We can't wait to show you what Jolly Tots is all about and welcome you all to our new store,” added Miss Owen.

Evesham Journal: Jolly Tots will stock everything from designer brands to discount dealsJolly Tots will stock everything from designer brands to discount deals (Image: Lorretta Owen)